Uber has moved to bolster its picture by way of a collection of measures to “improve” passenger security within the UK.
The ride-hailing app, which is dealing with threats to its working licences in plenty of UK cities together with London, mentioned it will now proactively work with police when incidents are reported and introduce a 24-hour buyer help hotline.
It mentioned clients would additionally get entry to extra data on its 50,000 UK drivers – together with the individual’s licensing authority and personal rent quantity.
The coverage modifications, Uber mentioned, had already been carried out in London and it was presently in discussions with police forces elsewhere.
The corporate was rocked final yr when Transport for London (TfL) refused it a brand new working licence on the grounds it was not a “match and correct operator”.
The considerations outlined on the time included Uber’s angle to reporting critical crime, although it was in a position to proceed working within the capital pending the result of an enchantment due within the spring.
Uber has been hit by a string of scandals, together with claims of poor working circumstances, sexual harassment inside the firm, an enormous information breach and theft of self-driving know-how.
Bettering Uber’s picture has dominated the tenure of chief government Dara Khosrowshahi who took over from founder Travis Kalanick in June final yr
Simply final month, Uber mentioned it will introduce a new cap on the variety of hours labored by its drivers to bolster security and sort out considerations over their rights.
UK common supervisor Tom Elvidge mentioned on Friday: “With thousands and thousands of journeys throughout the UK booked by way of our app every week, the security of riders and drivers utilizing Uber is a high precedence.
“Over the previous few years we have led the way in which with pioneering know-how which reinforces security like GPS monitoring of each journey and our two-way score system.
“However we recognise we are able to use our know-how to go even additional in setting a better customary for personal rent and different transport choices.
“After listening to suggestions from drivers, riders, native regulators and the police we’re introducing plenty of new options and modifications to boost driver and passenger security.”