Kremlin spent 72p on EU referendum adverts, Facebook claims

Facebook has shifted its focus toward video in recent years

Fb has claimed that solely three Kremlin-linked accounts had been discovered to have purchased commercials which may have influenced the Brexit referendum.

These accounts, which Fb claimed are related to a Moscow-based organisation referred to as the Web Analysis Company (IRA), spent $zero.97 (72p) on commercials.

In a letter to the Electorial Fee, Fb mentioned the adverts had been loaded by customers’ internet browsers solely 200 occasions over a four-day interval in Could 2016.

They had been focused to US audiences and “involved immigration, not the EU referendum”, the social media agency added.

In addition to being quizzed on any makes an attempt at overseas meddling within the referendum, Fb is being investigated by a committee of MPs over the affect of “pretend information” being circulated on social media.

Conservative MP Damian Collins advised CEO Mark Zuckerberg the Digital, Tradition, Media and Sport Committee would try to uncover “the position of overseas actors abusing platforms akin to yours to intrude within the political discourse of different nations”.

Fb beforehand claimed as many as 126 million People – round half of the US inhabitants of voting age – might have seen round 80,000 posts that had been printed by the IRA.

The corporate didn’t reply to enquiries from Sky Information in regards to the methodology it used to determine IRA accounts, nor whether or not the promoting campaigns it notified the Electoral Fee about had been the identical ones it had recognized to the US Home Intelligence Committee.

An unclassified intelligence neighborhood evaluation within the US has pointed the finger squarely at Russia and Vladimir Putin for “an affect marketing campaign” concentrating on the US presidential election.

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Key proof linking the Kremlin to social media troll accounts has not been made public nevertheless.

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