In line with CMR’s India cellular handset market overview report for 1Q 2018, the tremendous premium phase (Rs 50,000) noticed Samsung taking high honors forward of flagships from Apple iPhone and Google Pixel 2.
It stated that Samsung S9 and S9 Plus shipped 180 % larger than Google Pixel 2 and Apple iPhone eight, eight Plus and iPhone X.
“Following its launch at MWC 2018, Samsung’s new tremendous premium flagship launches did higher than the competitors. 1Q 2018 noticed Samsung making a powerful run with its new flagships, on the again of its partnerships with telcos and e-commerce gamers, together with enticing money again affords and trade advantages. Samsung’s 2018 tremendous premium flagships beat the preliminary run of Samsung S8 and S8 Plus final yr with eight % improve in its shipments,” Prabhu Ram, Head – Trade Intelligence Group (IIG), CMR stated.
Whereas within the tremendous premium flagships phase, Apple noticed its share decline from 82 % to 25 %, whereas Google went from 11 % to 2 %, on the finish of 1Q 2018, as in comparison with 4Q 2017, CMR stated.
The function telephone market grew by 91 % YoY in 1Q 2018, whereas 4G smartphones grew by 16 %.
“Huawei had a marginal presence in India till now. Nonetheless, in 1Q 2018, it improved its shipments and doubled its market share, with a spot within the high ten smartphone distributors. LYF continued its spectacular run from 4Q 2017 with elevated shipments cementing its place on the high for general cellular handset shipments in addition to in function telephones in 1Q 2018,” added Narinder Kumar, Analyst, CMR-IIG.
Nonetheless report stated that in smartphones, Xiaomi remained the clear market chief for 3 successive quarters with a 150 % YoY progress in 1Q 2018.
CMR additionally pointed that LYF grew a powerful 26 % over 4Q 2017, whereas Samsung declined by 13 % QoQ. Including that 94 % of the smartphones have been Made in India, with 26 % YoY progress.
Alternatively, imports of function telephones grew by 11 % in market share, as 74 % of LYF’s JioPhones have been imported in 1Q 2018.
In 1Q 2018, LYF, Samsung, itel, and Lava took the highest four positions in Function Telephones phase, whereas Xiaomi, Samsung, Oppo, and Vivo have been the highest four in Smartphones, the report added.
In the meantime, one other report by CMR stated that “Retail Sentiment Index 2018, home-grown handset maker Lava has been ranked first by retailers on trustworthiness in addition to well timed payouts whereas Samsung stood second.