Residence-grown model Attain Cell at present launched a brand new smartphone referred to as Attract Rise, in collaboration with Reliance Jio. Priced at simply Rs. 5,499, the smartphone is accessible for buy by way of Flipkart and ShopClues. Jio subscribers will get a cashback of Rs. 2,200 on the acquisition of Attract Rise.
“India has emerged out to be a land of digital connection. To complement this, we’re thrilled to current our new smart-phone, “Attract Rise”, in an effort to raise the market additional. Emphasizing on the trifecta of effectivity, innovation and unmatched efficiency all through use, we intention to ship merchandise that improve our buyer’s day-to-day expertise, with out an exorbitant pricing,” mentioned Mr Amit Garg, Product Supervisor Attain Cell, commenting on the launch.
When it comes to specs, the Attain Attract Rise comes with a 5.5-inch HD IPS Show with the display screen decision of 1280 X 720 pixels. The show is roofed with a scratch-proof onerous coated floor. Beneath the hood, the smartphone is pushed by a quad-core processor that runs at 1.3GHz. The chipset is teamed up with 2GB of RAM and 16GB of inbuilt storage, which is additional expandable as much as 64GB utilizing the microSD card.
On the optics entrance, the smartphone options an 8MP rear-facing digital camera that’s geared up with an LED flash. Up entrance, there’s a 5MP digital camera for selfies and video calls. As for software program, the Attract Rise runs on Android 7.zero Nougat working system. A 2,600mAh Li-ion battery (detachable) powers the whole bundle. The smartphone is VoLTE/ViLTE enabled.
Many smartphone producers at the moment are specializing in the price range phase in India. Whereas the variety of smartphone customers has gone up over the previous few years, not everybody can afford to spend a lot on a cell system. This is the reason OEMs wish to deliver smartphones that fall into the sub-5K class.
In October 2017, Attain Cell had launched a price range smartphone referred to as Attract Safe. Priced at Rs. four,499, it incorporates a 5-inch FWVGA show, quad-core SC9832A processor, 1GB RAM, and 16GB of inner storage. The smartphone additionally comes with an 8MP rear-facing major digital camera and an 8MP entrance digital camera. The Attract Safe runs on Android Nougat and is powered by a 2,500mAh battery.
Effectively, there may be hardly any distinction between the newly launched Attract Rise and final 12 months’s Attract Safe. So it stays to be seen how the Attract Rise does by way of gross sales.