HMD International, the house of Nokia telephones has introduced its affiliation with the Kolkata Knight Riders (KKR) as its principal sponsor.
As part of the affiliation, HMD International and KKR unveiled the brand new official group jersey for the 2018 season sporting the Nokia brand on the entrance of the jersey.
“Nokia model and KKR have a historical past collectively and we’re delighted to reunite the 2 once more. KKR is amongst probably the most profitable IPL franchisees and groups on the IPL circuit and like Nokia model enjoys a pan India enchantment. This affiliation embodies the distinctive relationship that Nokia and KKR get pleasure from with the youth of India. It, not simply reinforces our love for the IPL but in addition highlights our dedication to uniting younger followers all over the place with their unbridled ardour for the sport,” Ajey Mehta, Vice President, and Nation Head, India, HMD International stated.
The affiliation is for 2 years beginning with the upcoming season of the Indian Premier League (IPL).
“Nokia as a model has all the time been near my coronary heart. We’re excited to associate with HMD International as they script the subsequent chapter of Nokia telephones. Nokia is amongst probably the most cherished manufacturers in India. By means of our affiliation, we glance to unite followers of Nokia and KKR with the widespread ardour for cricket.I look ahead to extra pleasure within the days forward,” Shahrukh Khan, Co-Proprietor of Kolkata Knight Riders stated.
IPL 2018 will get underway from April 7 and the primary KKR match is scheduled on April eight with the Royal Challengers Bangalore. Dinesh Karthik will likely be captaining KKR.
To recall, HP Inc. India has additionally introduced its partnership with Royal Challengers Bangalore (RCB) and as a part of the collaboration, HP could have visibility throughout stores, on-ground activations, group jersey and can function in promotions & activations led by RCB group and administration. Additional, RCB gamers will likely be seen in HP led promotions/ activations.
To additional amplify the affiliation, HP can also be introducing particular promotional presents for PC and Print customers. HP can even allow alternatives for tech-savvy cricket followers to satisfy RCB’s star performers together with Virat Kohli, Brendan McCullum, and AB de Villiers. Moreover, RCB gamers can even be seen endorsing HP merchandise in a TV business.