Apple continues to dominate the Premium segment : Counterpoint

Apple continues to dominate the Premium segment : Counterpoint

In response to a brand new report by analysis agency Counterpoint, Market Pulse cell handset market gross sales within the month of October 2017, Cupertino primarily based tech big Apple is gaining momentum with iPhone eight as each the iPhone eight Sequence fashions captured the highest two positions within the checklist of bestselling smartphones.

Apple continues to dominate the Premium segment : Counterpoint

In the meantime, the efficiency of the Samsung Word eight was good and the Galaxy S8 sequence was additionally first rate sequentially, because of strategic worth strikes from Samsung.

Samsung did effectively with A and J sequence within the decrease mid-tier worth bands, the report stated.

Counterpoint stated that premium fashions began consuming share from mid-tier fashions and Apple continues to dominate the Premium phase ($400+), whereas the mid-tier remains to be dominated by Vivo and Oppo, Counterpoint added.

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The agency additionally identified that sell-through quantity was robust in markets like India on account of Diwali gross sales. Developed markets additionally picked up, because of a push from operators on the again of latest product introductions from the highest OEMs.

The characteristic cellphone push with 4G LTE fashions continues in India, the agency added.

To recall, the analysis agency not too long ago stated that Chinese language market shipments slowed in Q3 2017 in comparison with a powerful quarter final 12 months, whereas Q3 2016 was marked by sturdy progress by plenty of manufacturers together with OPPO and Vivo.

Nevertheless, this 12 months cargo progress was robust within the second quarter, leading to many manufacturers ending Q2 2017 with excessive stock ranges and resulting in softer shipments within the third quarter.

The report stated that OPPO, Huawei, Vivo, and Xiaomi have succeeded currently and all eyes are on Apple.

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